Blog

Uncover the stories, people, and processes that power our work.

Feb 19 2018

Why is Mister Cool’s Cool?

How does a small, Main Street business compete for customers in our online, ever-connected and exaggeratedly competitive world? Every business needs to evolve with the times; so the answer isn’t easy but it is fairly simple. Let me use a recent suit purchase at my local men’s clothing store,  Mister Cool’s Clothing, to demonstrate why […]

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Feb 14 2018

Make Anavah Your Compass

Original post appeared on LinkedIn September 18, 2017. Photo credit: Josh Bis on Flickr. People frequently ask me the meaning behind the name “Anavah Consulting,” and I address this question here because the answer reveals my approach to business. I found the word “Anavah” while reading one evening and, after researching its meaning, I knew […]

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Dec 19 2017

Plan now for a successful 2018

Working with small business for over fifteen years, I’ve seen the high level of resistance to planning. With so many day-to-day tasks to complete, taking time to plan ahead can be a daunting – seemingly impossible – idea. In an article I wrote for the November/December 2017 issue of Archery Business, I provide specific ways […]

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